Retro Ad – January 1977 – Nike Waffle

“No Other Running Shoe in the World Has Made an Impression Like This One.”

This ad is touting Nike’s patent on the Waffle sole, designed by Bill Bowerman.

Nike Waffle Circa January 1977
Nike Waffle Circa January 1977

According to the ad print, this sole came standard on the Waffle Trainer, Oregon Waffle, LD-1000, and The New Elite. Did you have a pair? Leave a comment!

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